CPA

The CPA model has long been a basic tool for affiliates working in the online gambling niche who want predictable income. CPA gambling affiliate programs allow you to receive a fixed reward for each user you attract, regardless of their subsequent activity. This approach is especially appreciated by webmasters working with paid traffic, SEO, or arbitrage. Modern CPA iGaming affiliate programs are focused on fast moderation, transparent conditions, and stable payments. In 2026, CPA casino programs are increasingly offering localized offers, high deposit rates, and clear analytics, making them convenient even for beginners.
bet365 Partners
bet365 Partners
  • One of the world’s largest and most trusted gambling brands
  • Broad range of verticals and products
  • High brand recognition ensures strong conversion rates
4.9
Betsson Group Affiliates
Betsson Group Affiliates
  • Access to a strong portfolio of well-known brands (Betsson, Betsafe, NordicBet, etc.)
  • Transparent reporting and reliable monthly payments
  • Flexible commission structures to suit different types of affiliates
4.9
1xPartners
1xPartners
  • 1xBet’s strong brand and high conversion rate Multilingual support and localization
  • Flexible commission system In-depth statistics and real-time reports
  • Promos: banners, landing pages, API
4.8
Betfair Affiliates
Betfair Affiliates
  • Highly trusted European brand with strong recognition
  • Multiple verticals including sports betting, casino, poker, and exchange markets
  • Advanced tracking and analytics tools
4.8
Melbet Partners
Melbet Partners
  • A well-known brand with a widespread audience
  • Support for multiple GEOs and languages
  • Flexible commission settings
4.7
Betway Partners
Betway Partners
  • Strong global brand with major sports sponsorships (e.g., West Ham United, esports teams)
  • Wide GEO coverage with localized offers
  • Multiple verticals including esports, a fast-growing market
4.7
888 Affiliates
888 Affiliates
  • One of the most reputable brands in the global iGaming market
  • Wide range of products under one affiliate account (casino, poker, sports, bingo)
  • High player lifetime value and strong retention rates
4.7
1win Partners
1win Partners
  • High rates and flexible conditions
  • 1win’s high conversion rate
  • Quick traffic moderation
4.6
Unibet Affiliates
Unibet Affiliates
  • Reputable European brand with strong player trust and regulation in multiple jurisdictions
  • High conversion and retention rates
  • Transparent reporting and clear payment policy
4.6
Codere Partners
Codere Partners
  • Strong brand with long history and licensing in multiple regulated jurisdictions
  • Wide range of gaming verticals and products, good conversion potential thanks to local presence and sponsorships
  • Flexible commission models and resetting negative balance gives less risk for affiliates
4.5
PM Affiliates
PM Affiliates
  • Direct access to Parimatch brand highly recognizable with strong marketing support
  • Advanced tools: tracking, API, analytics, high-converting materials
  • Wide geographical coverage and multilingual support
4.5
Pin-Up Partners
Pin-Up Partners
  • High rates and conversion
  • Wide range of landing pages and creatives
  • Fast, consistent payouts
4.4
Vavada Partners
Vavada Partners
  • High conversion and retention rates due to Vavada’s brand recognition and localized content
  • Flexible commission models and quick payouts
  • Dedicated personal manager and 24/7 support
4.4
22Bet Partners
22Bet Partners
  • Strong brand recognition which helps conversion
  • High revenue share potential (up to 40 %)
  • No negative carryover, which means performance bad months do not penalize future commissions
4.4
BetMGM Affiliates
BetMGM Affiliates
  • One of the most reputable and legally regulated U.S. gaming brands
  • Backed by MGM Resorts and Entain Group
  • High CPA rates and strong player retention
4.4
William Hill Affiliates
William Hill Affiliates
  • William Hill brand recognition and trust built over decades
  • Wide choice of verticals (sports, casino, poker, games)
  • Strong marketing support and localized promotional tools
4.4
1xPartners Peru
1xPartners Peru
  • Works in Peru’s legally regulated market and has a license
  • High revenue when choosing RevShare (up to 40%)
  • Localized promo materials and support in Spanish
4.4
Vivatbet Partners
Vivatbet Partners
  • A unique focus on specific GEOs
  • High conversion rate and quality landing pages
  • Personal manager and prompt support
4.4
1xCasino Partners
1xCasino Partners
  • A clear focus on Casino traffic
  • High rates and good customer retention metrics
  • Easy-to-use account and quality analytics
4.4
BetWinner Affiliates
BetWinner Affiliates
  • Flexible commission rates and the potential for personalized terms and conditions
  • Convenient account dashboard and real-time analytics
  • Promo materials for different traffic types
4.3
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How to choose the best CPA casino affiliate program for you

Program name Model GEO coverage Payment frequency
bet365 Partners CPA Tier-1, Tier-2 Weekly / Monthly
Betsson Group Affiliates CPA Global Monthly
1xPartners CPA Worldwide Weekly
Betfair Affiliates CPA / Hybrid Europe Monthly

Choosing the right CPA model in gambling directly affects income stability, so the approach must be balanced and practical.

The first step is to analyze the financial terms of the program:

  • fixed CPA rate per registration or deposit
  • minimum user deposit
  • frequency and method of payments
  • hold period and lead cancellation rules

bonuses for volume or GEO

After that, it is worth looking at the traffic requirements. Even a favorable rate does not work if the source is not suitable. Programs usually clearly regulate:

  1. permitted and prohibited advertising channels
  2. attitude to paid ads and SEO
  3. restrictions on branded traffic
  4. rules for using creatives
  5. pre-landing requirements

Special attention should be paid to reputation. Reliable CPA iGaming affiliate programs openly display statistics, have real reviews, and a stable payment history. Here it is important not to rush and check:

  • the program’s experience in the market
  • the quality of affiliate management
  • the speed of support responses
  • the availability of localization for your GEO

The technical level is no less important. Modern gambling affiliate programs should provide tools that simplify campaign optimization. Useful elements include:

  • detailed CPA analytics
  • postbacks and real-time tracking
  • segmentation by GEO and devices
  • stable operation of tracking links

The final stage is testing. Even the best program does not guarantee results without testing on real traffic. Launching test campaigns allows you to see real conversion, EPC, and approval rates. It is the combination of numbers, ease of use, and transparent conditions that determines whether a particular CPA program will become a long-term partner or a short-lived experiment.

When choosing a CPA casino offer, it is important to look not only at the payout figure, but at the entire partnership ecosystem. The best CPA iGaming affiliate programs combine stable approval, clear terms, fast payouts, and open communication with the manager. It is the balance between the quality of gambling affiliate programs, transparent rules, and relevance to your traffic that allows you to build predictable income and scale safely without unnecessary risks.

FAQ

Compare the most trusted and high-converting gambling affiliate programs. Pick the best deals for CPA, RevShare, or hybrid models.

It’s a way to make money by bringing players to an online casino. You share links on your site, blog, or social media, and get paid for every user who joins and starts playing.
Pretty much anyone. If you have an audience — a site, channel, blog, or traffic — you’re good to go. What matters most is bringing in users who actually want to play.
Check what countries they accept traffic from, how much they pay, how tracking works, and if stats are available. The brand’s reputation, fast payouts, and good support also matter.
SEO sites, ads, email campaigns, Telegram, TikTok, YouTube, and streaming bring the best results. The main thing is that your traffic is real, high quality, and matches the offer’s rules.
Beginners usually make $100–500 a month. With experience and strong traffic, it can be thousands. And if you go with RevShare, you can build steady passive income.
Three main ones: CPA (flat rate per player), RevShare (cut of what the player brings), and hybrid (both combined). Choose based on your traffic and goals.
It means you get a set amount for every player who signs up, deposits, or stays active. Simple and fast way to earn.
You get a share of the casino’s profit from your player. The more they play, the more you earn. Some deals pay for as long as the player stays active.
It’s a mix of CPA and RevShare. You get a flat fee when the player signs up, and also a percentage of what they spend later. Great if you want both quick and long-term earnings.
CPA gives quick one-time payouts. RevShare pays less at first but keeps bringing money long-term. Hybrid gives you both — upfront cash and a share later. Pick what fits you best.
Affiliates bring players from different channels. Casinos don’t waste money on ads — they pay only for players who bring real profit. It’s smart and cost-effective.
Higher payouts, honest stats, good support, and regular payments boost the rating. Affiliates value trust, transparency, and a team that has their back.