EPC (Earnings Per Click)

23 Oct 2025 Updated: 23 Oct 2025
By Bill Robertson
Glossary
EPC tells you how much you earn on average from each click on your affiliate link.

Why it matters:

  • Helps measure the real value of your traffic
  • Makes it easier to compare offers and campaigns

Example: You made $200 from 1000 clicks → EPC = $0.20

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